戈尔德 & 殷海英. (2023). 客户留存数据分析与预测: Fighting churn with data, the science and strategy of customer retention. 清华大学出版社.
Chicago Style (17. basım) Atıf戈尔德 ve 殷海英. 客户留存数据分析与预测: Fighting Churn with Data, the Science and Strategy of Customer Retention. 清华大学出版社, 2023.
MLA (8th ed.) Atıf戈尔德 ve 殷海英. 客户留存数据分析与预测: Fighting Churn with Data, the Science and Strategy of Customer Retention. 清华大学出版社, 2023.
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